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Recapping MikesBikes results:

This week we were aiming to get as much stock sold as possible to make money (Moola baby) and trying to elbow our way into the market. Even the slightest 0.001 % would help, we were quite happy that we had $18 Mill in cash to spend and last rollover our strategy paid off well. Then again that could be attributed to the huge effort to stick to our strategy, this week we had a lot more optimism and free reign in terms of spending. Thus we amped up our marketing budget to $4.5 Million and pooled our energies and resources to increase our quality systems and distribution. I personally was ecstatic we increased staff to 90 people, and increased training hours from 45 hours to 60 hours, training staff should encourage them, and provide a means to add more versatility in their resumes. Wages didnt change because simply put, I was over cautious with expenditure especially since all the other departments were throwing cash around. Yet their expenditure was mandatory and justifiable, in my case while it would be nice and beneficial to our company in the long run it wasn't an immediate need that had to be fulfilled. So it was important to focus more funds and time towards distribution, quality and marketing, since our awareness was zilch nearly and our quality was shockingly low. This roll over we saw loss of sales in our commuter and adventurer market which was expected but I was disappointed with the loss of sales with commuters. Surprisingly turnover dropped to 0.01, motivation and skill indexes increased, but our SHV still didnt increase as such. Other companies are too strong and established within the market for us to now get on par with them, even though we dropped our prices we arent selling as much we would like to. On the whole there was a lot more positive outcomes but we need to make faster progress if we are to end up in an okay position within our region.

This week's theme of being analytical encompassess any teams journey thus far in this course. This course requires analysing whatever it is you do, ranging from the reports used to manoeuvre your teams decisions or whether it be the double loop learning and internal reflection. To compete and be successful there are many factors that need to align in order to create the right environment for success. Some of the factors are focus, culture, technology and people (Davenport, 2006). Focus should directed towards maintaining or sticking to a strategy (Davenport, 2006). Our team executed this well last week but prior to that we didnt follow through on our strategy and even this week we didnt really focus as such on an overarching strategy, rather we created individual strategies that complemented each product and market. This makes me ponder is it more efficient and effective to have a combination of an overarching strategy with individual strategies for certain markets and products or is it too complex and hard to translate the message downwards in a hierarchical organisation. Culture is another thing that reinforces values and provides strength to the organisation (Davenport, 2006). Our team culture is something I havent really considered, but I would say that our team culture was work hard and play hard. We did get off track in meetings sometimes but when I compared how much effort, time and energy we collectively put into this course relative to other teams I felt that we work quite hard. In comparison to other teams, Ive heard, that members are missing at meetings and most of the group isnt present. I do comprehend its hard for the whole group to be present and while we as a team have experienced this maybe 3 or 4 times all of our members put in effort to be present to most meetings. The right people in the right roles is essential to any executive level team or lower leveled teams (Davenport, 2006). It is important to have a good balance of people that can express their concerns and also analyze figures to predict influential trends and communicate this across to others in easy to understand manner (Davenport, 2006). Luckily for us our CEO had a friend who had done MikesBikes before and he readily joined our group and helped analyse figures and the market en large. He has been an asset to us, he explains complicated issues in a manner that anyone could comprehend and encourages us at every step, most importantly he questions our decisions and tries to caution us to any harmful decisions we may make. We also have a good mix of extroverts and introverts within our team, not that it matters anymore we are comfortable enough to voice our opinions no matter the outcome. Davenport (2006) also talked about how it is important to use the appropriate technology, I had to figure out to read and use the tables and reports to my advantage with understanding what happened each roll over and how it impacted our company. Doing weekly reports also aided an in depth examination that in turn helped us whilst allocating funds, and highlighting important issues that needed to be addressed such as quality of our bicycles.

Baghai, Smit & Viguerie (2009) talked about reviewing performance at each step, how it is essential to see how the market reacts to what our output. This is essential to our team I feel going forward, we become too comfortable and little too trigger happy and we need to constantly look back and see how far we have come and what we need to do next. Our team will benefit the most if we focus on the next step and not on competing so to say and keeping up with the rest of the region, we need to focus on ourselves. The article mentioned that this was a rather time consuming management practise, but what management practices aren't, everything requires a certain level of effort especially executive teams (Baghai et al, 2009). Nothing good can come without obstacles or issues of some sort and to end this journal I'll leave with a quote "sometimes we need to stop analysing the past, stop planning the future, stop figuring out how exactly we feel, stop deciding exactly what we want, and just see what happens" (Bradshaw, n.d).



Baghai, M., Smit, S., & Viguerie, P. (2009). Is your growth strategy flying blind? Harvard Business Review, 87(5), 86—96.

Bradshaw, C. (n.d). Retrieved October 3, 2014 from

Davenport, T. H. (2006). Competing on analyticsHarvard Business Review, 84(1), 98–107.



  1. Hi there,

    We are coming to the end of the reflection and review process so I will try to be as constructive as possible. I went back to your previous journals, and have noticed a pattern, whilst you are definitely reaching those higher levels of Blooms Taxonomy, I still feel you are not really following any form of structure in you journal which we have been recommended to do. You spent a lot of time “recapping mikesbikes results” in fact a good third was spent doing this but I felt this did not offer much value to your journal in terms of learning from the reflection process. Perhaps if you included portions of it and what you learnt could offer some insight but I'm not sure what you have done has. You do not comment on a challenge or problem as such, you tend to relate the readings to experiences. As I suggested in week four, you would learn more and create a more effective journal if you really focus on one concrete experience. Unfortunately it seems you have not really taken on board this feedback. Perhaps my suggestions could be better explained by going over some key readings one again, I personally have done tis recently and found this very helpful for myself. Due to the lack of concrete experience you do not follow the rest of the learning curb which I feel would offer valuable insight into your experiences. It is clear that you do the readings and try to apply it but we should focus on applying readings to our concrete experiences to show how we can learn from them. In terms of the overall quality of your journal, I felt there were some basic errors which could have been avoided such as apostrophes from aren’t and didn’t have some proof reading been done.  I hope this has been of some help.

    Best of luck for your upcoming summative.

    1. Heya

      Thanks for the feedback, I tried the issue technique or the concrete experience as you say, where you base everything around that one issue. To be honest it doesn't flow with my nature or thought process. I find it difficult to always come up with issues each week, there are some weeks where there are issues and if you go back far in enough in my journals it shows I did produce the "structure" required. My perception of things is probably quite different from most, I use the mikesbikes paragraphs to remember what exactly happened in order to aid my summative journal. I'm someone who overviews the whole week and aims to relate that to readings because I feel that is the best for my learning journey. I personally feel and believe that learning isn't as structured as research may aim to show. Yes whilst research does show there is a slight structure to things, it is vital to always remember that learning cant be generalised as being a certain way for everyone. I like to critically examine readings and to internalise material using a more free flowing and less formal writing style and I feel like the way the journal has been created within this course does not necessarily aid that sort of process.

      Thanks Im sure we will both ace the summative. (smile)


      P.S I didn't really understand some sentences in your review e.g "Perhaps if you included portions of it and what you learnt could offer some insight but I'm not sure what you have done has" - what are you trying to say?

      " In terms of the overall quality of your journal, I felt there were some basic errors which could have been avoided such as apostrophes from aren’t and didn’t have some proof reading been done" - Are you saying that I didn't proof read? Yeah unfortunately I didn't 

      Sorry I just didn't understand a few things, other than that please don't take my personal perception otherwise. It is an opinion that is all and thanks again for the feedback it is something I have to unfortunately adhere to no matter my dislike towards the structure of the journal. I guess I'm more free flowing.

  2. Hi Purnima

    I really enjoyed your journal this week and can see plenty of improvement from your older ones. There is much more content and thought that comes through in this journal.

    I do believe your structure has improved but your content is a bit to varied, often you just mention a point rather than expanding on how it effects you and how it is relevant to your point. If you just list out what you want to talk about before you start it becomes much easier to correlate the points in a way that builds your ideas in a way that is progressive to your conclusion. 

    I hope this helps and well done!